Who is Fair Market Certified for?
Why it Matters
Fair Market Certified (FMC) material that is graded and scored by an ICHS approved Fair Market Certification service provides scoring and labeling opportunities for raw material and finished good suppliers throughout the supply chain. Consumers trust the FMC label when making purchasing decisions.
Farmers
KNOW YOUR VALUE
Growers get fair prices based on true value as well as increased profits for commercial wholesale, allowing them to specialize and focus on quality and not just quantity. When farms standardize and sort their own crops, they generate more data to price their goods. Accurate inventory reporting helps farmers earn and keep clients and customers.
Processors
Save Time AND Money
Processors streamline operations by purchasing material that is accompanied by a FMC Certificate of Grade. Buyers who receive graded material are 96% less likely to return their order. Processors no longer need to spend valuable time and resources visiting and managing their suppliers because material with an FMC Certificate of Grade has already been quality verified by a trusted 3rd party.
Manufacturers
INCREASE ROI
With objective third-party standardization, manufacturers are sure to secure the best product for what they want to create and have confidence in the material without having to examine it.
Brands
QUALITY ASSURANCE
Brands can differentiate themselves in the marketplace by offering products that are quality tested. Buying Fair Market Certified product offers a competitive advantage while increasing brand equity and value. Brands can substantiate their pricing structure, especially if they use higher quality source materials.
Distributors
Add VALUE TO YOUR BRAND OFFERING
When distributors are able to offer a wide variety of products across multiple brands they add value to the retail dispensaries that they serve. By distributing brands and products that have been Fair Market Certified, distributors add intrinsic value and instill trust and certainty into the retailer’s purchases.
Retailers
CONSISTENT QUALITY
Supplying a range of quality-verified brands helps retailers gain legitimacy in the marketplace and distinguish themselves from the competition. As consumers demand increased transparency for the brands and products they align with and consume, finished products that have been quality verified by an independent 3rd party are an important differentiator.
Consumers
Make informed choices
Standardized information at the point of sale instills consumer confidence. For example, product labeled with “non GMO” and “organic” provide transparency in the marketplace so consumers can make informed and empowered decisions. A Fair Market Certification badge instills trust and integrity into the final, packaged product, giving consumers much needed peace of mind.
“Fair Market Certification benefits the entire ecosystem with increased trust, transparency, fair market pricing and faster speed to market - allowing the industry to stabilize and scale.”